Today November 11, 2013 my father would have had his 99th birthday were he still alive. Today is also veterans in the United States. I am in Berlin, Germany keynoting a conference on how German authors can reach a global audience. I wrote the following publisher’s note for a new booklet that Waterfront Digital Press will be proudly publishing later this year. I hope this blog motivates you to learn more about Linda Cruse and motivates you to take action in her programs.
BE THE CHANGE: LEADERS ON THE FRONT LINE
This small ebook gives you the flavor of the important work that Linda Cruse has accomplished over the last fourteen years helping people in crisis throughout the world. Hot spots where Linda has intervened include: Thailand after the Tsunami, Pakistan after the earthquake and Burmese refugees flying from the military junta. Linda has helped tens of thousands of people with her helping “hand up” rather than ”hand out” philosophy. Linda’s focus is on bringing in top business leaders to communities that have been devastated or challenged with poverty and helping the individuals in these communities to create businesses that will be self sustaining for decades so that when humanitarian aid programs end the villagers are thriving and not facing new crises brought about by dependence on others.
Linda is an ordinary person who made an extraordinary commitment to make a positive difference in the world. Linda does not come from great wealth, was trained and served as a nurse and later pharmaceutical saleswoman. She saw a need and learned on site how a small group of people could make huge differences throughout the world. This short booklet presents just the highlights of Linda’s philosophy and accomplishments.
The primary reason you are reading this book is because I told Linda she had to write it. Not enough people especially here in America (Linda is a Brit) know about her work and the opportunities to participate or promote Be The Change: Leaders on The Frontline. Not everyone is suited for five days of immersion in a remote African village but everyone of us can contribute. My hope is that you will share this short booklet with friends and family, business colleagues, business clients and customers and encourage them to share with their networks as well.
Linda has recently affiliated with the World Business Academy based in Santa Barbara, California. The World Business Academy is a fully operational 501 c3 tax deductible approved organization that has focused for the last ten plus years on how business leaders can make a positive difference in society. Upon meeting Linda, World Business Academy (WBA) founder Rinaldo Brutoco recognized the synergies that will naturally evolve from Linda’s Be The Change: Leaders On The Frontline projects being brought to the attention of his existing WBA members. Part of this affiliation includes the ability for those interested in supporting Be The Change: Leaders On The Frontline to make donations through the World Business Academy. Any checks you send should include a notation that funds are to be used to promote and educate about the opportunities Linda is creating though her Be The Change: Leaders On The Frontline projects.
The address to send checks is World Business Academy, 308 East Carrillo Street, Santa Barbara, CA 93101. After reading this booklet go to Linda’s web site www.lindacruse.com and also to the World Business Academy web site www.worldbusiness.org to learn more about how by making a donation you can be the change you want to see in the world.
Thank you for reading and thank you for taking action.
William Gladstone, Publisher, Waterfront Digital Press